Hello, everyone. It’s been a while!
I’m here today to share a bit of news regarding the blog, and well, me. After long and hard though, I’ve decided to close Somewhere Splendid or, as I’d like to think of it, evolve it. As of today, I’ve launched a new party and home goods line called Splendid Supply Co., and I’d love to tell you a bit about the line and how I’ve come to my decision.
This certainly wasn’t easy. Over the past few months, Somewhere Splendid has certainly been a step child. As any of you work at home moms know, balance isn’t easy. The bulk of my available time has been dedicated to Confetti Pop, The Style Lab (our photo styling e-course), and writing contributing posts for Momtastic. I’ve felt creatively drained on the blogging front because Confetti Pop has so much overlap with Somewhere Splendid, so the best of MY best was heading over there – and I was okay with that, because Shauna + me = pure magic. Shauna makes me a better creative because she’s a great resource as a partner, editor (AKA, Person Who Makes Maddy Rein In The Fringe), and confidant.
At the same time, I LOVE the mission of Somewhere Splendid. Pretty homes, pretty parties – it’s 100% true to who I am and what I love. That made I really difficult to let go. So, in December, after much thought, I decided to evolve the blog into a new brand and explore my style as a product designer! I’d be able to use my graphic design and crafting skills to produce a new line that was distinctly me, and the idea completely reinvigorated my creativity.
The idea isn’t completely new to me, actually. Shortly after launching this blog, I started develop the concept for a spinoff party shop that was a mix of curated and self-designed supplies. I had my paperwork drawn up for the business, I made wholesale inquiries and then – Jessie emailed me about her darling Shop Sweet Lulu. She had beaten me to the punch; at the time, I was still working full time and I was developing my strategy pretty slowly. When I saw the site, I felt Jessie had the exact vision I had (and it’s true! As I’ve gotten to know her, I’ve only liked her better. We have a very similar sense of taste and I have so much respect and love for her) and I couldn’t really add anything to the conversation by going the same route. I didn’t have enough time at that point to do exclusively designed party supplies, so I put the idea to rest until I dusted it off this past holiday season.
Most of the line is developed for wholesale accounts, but I’m maintaining a retail storefront on Etsy, and, soon, a standalone shop. It’s all designed and will be developed in the near future by Zoe Rooney, who I’ve wanted to work with forever! While I’ve always developed my own personal sites, I’ve followed Zoe’s blog for some time now and know the incredible wealth of knowledge she has. I know I’m in beyond capable hands.
I hope you’ll continue to support me in this new venture (and there’s 10% off for you today as a thanks!). Somewhere Splendid will be around for a few months longer to keep available for your reference, and when the new site launches, I’ll have a blog there that I’ll update as I get in new products and great customer inspiration!